American Family Insurance
American Family Insurance has been a longstanding supporter of all those who dream fearlessly. This spot put these message into motion. While a lot of dreams highlighted were overplayed cliches, the goal was to bring forth dreams that deserved more attention and alluded to a larger issue of diversity. We were heavily involved in all stages of production - from conceptualising, to casting, to filming, and post-production.
This spot garnered a lot of attention on AmFam's YouTube, while our lead actress, Amari McCoy, has received accolades for her inspiring words and charisma.