American Family Insurance
American Family Insurance has been a longstanding supporter of all those who dream fearlessly. This spot put these message into motion. Our focus was on highlighting dreamers of all ages and races. This spot also shed light on the racial demographic in the sport of rowing and aimed to break those barriers for future generations.
This spot garnered a lot of attention on AmFam's YouTube, while our lead actress, Amari McCoy, has received accolades for her inspiring words and charisma.