Born Free Eggs are not like other eggs. They’re chic. They’re 🌟 premium 🌟. And they’re all about flavorful adventures.
We rebranded them to embody their true persona with new packaging, manifesto, a brand spanking new tagline, and a 360 campaign speaking to those who live to discover something delicious.
Copy for manifesto, packaging, website copy, 60s scripts, 10s social scripts, social captions, headlines for OOH.
Client: Born Free Eggs
GCD: Laura "Jumpsuit" Wasson
ACD: Julia Compton
Copywriters: Kelsey Nguyen, Me
Art Directors: Matt Reuter, Sukanya Bose